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Contact: Simon Shannon Joelocal Pty. Ltd 1800 868 305 joe@joelocal.com.au http://www.joelocal.com.au Sydney, NSW - Joe Local will Launch the first of its much awaited pest control directories in Sydney later this month. Contractors who participate in the pest control industry from around Sydney urged to take up this new and exciting offer, starting on 1/3/2012. As a result of this announcement consumers can expect more detailed search results from Google when they are trying to find and hire pest control contractors, especially when they type in keywords such as �Cockroach extermination�, � pest control erskine park �, �Possum Removal Sydney� and � pest control middle cove � It is no secret that up until now Google has been overloaded with irrelevant search results for their customers, with millions of dollars being invested in basic research and development being invested to address this issue The consequence of a more specific search experience is expected to make search the web easier for the average user and therefore freeing up more time for other pursuits such as getting the paperwork done, cooking a delicious dinner or spending more time with the kids. � �For those companies that get on board, being a pest controller or a pest control company in Sydney is set to change� says Joanna Jakus, Chief financial controller of Joe Local Australia. �they can expect instant keywords relevant to their industry straight away�. Getting involved with the new Joe Local Pest Control Directory is now open for all regions in Sydney. Joe Local representatives are urging all perspective clients to get in quick, as once only one opening is available for each region. To qualify for this listing, as a pre-requisite Pest Control companies must prove they are reputable, with at least 5 years experience in the industry, have proper insurances and if possible offer a variety of customer references